Wednesday, May 16, 2012

Repost: Learning Marketing on the Job


I have a batch of new readers who are trying to find their own marketing mojo. Some of you may have seen this before. Reposting for the newbs.

If you are trying to learn marking on the job, here is a Pinterest Board I created of really good videos, slideshares, books, plus more. They help marketers mobilize people inside and outside of companies. They can help you understand the role of a marketer and how that is changing. It has classics, plus actionable information on the forefront of marketing. They are inspiring, practical and personal--not academic.

For your convenience, I categorized them with brief descriptions so you can self-serve a la carte. It is current as of February 2012. The Brand Binge posts are at the top. All of the links can be found here (that was easier than embedding them all below). This was so much fun to do. I love that marketers have such generous spirits to share and learn. Me too.